Saul Bass was a graphic designer who became famous for his work in film and classic logo design. Some may argue that he changed the way into attracting audiences to watch films as most American film industries were using techniques like posters or boring paintings. Saul bass' work is commonly known for his geometric shapes and the way he symbolises it. In most of title sequence an image stands out which delivers the most effective message to the audience. He became popular in the film industry after creating his title sequence 'The Man With the Golden Arm' in 1955.
Bass worked with great directors such as Alfred Hitchcock, Stanley Kubrick and Martin Scorsese. With all these experience Saul Bass would go on to make animated opening title sequences. Saul Bass changed the course of opening titles not just by getting information across to the audience through pictures but also giving a short story that intrigued the viewer as well as giving them some sort of information before the film begins. Most of the time it would be a synopsis or reference to the movie itself. He progressed from making these creative images on to making logos of some airlines.
Kyle Cooper
Kyle Cooper studied interior architecture at the
University of Massachusetts and he then went on to study graphic
design at Yale University. In 1988, he received his Master in Fine Arts. He has
directed and produced over 150 title and VFX sequences. One of those being the
title sequence for Se7en, which could be proclaimed as one of his
most famous pieces of work. Other title sequences he produced was;
The Spider-Man Trilogy, The Walking Dead and American Horror Story.
The great success and positive feedback on the Superman and Spider-Man title
sequences grabbed Marvel's attention and this resulted him directing and
producing the title sequences for other superhero films such as The Incredible
Hulk and Iron Man. Cooper has also had great successes with television such as
producing and directing the title sequences for Sherlock Holmes and Vegas,
Elementary. Typically, his title sequences are very dark coloured, fast
paced, manic and mysterious.
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